For the first time ever, E3 is opening its doors to the public. The Entertainment Software Association, which organizes the event every year, announced today that an allotment of 15,000 tickets will be made available for anyone to buy this coming Monday, February 13.
Priced at $250 (or $150 as part of an early bird discount available on February 13), tickets provide access to the show floor, panel discussions, and other events from Tuesday through Thursday of E3 week. The ESA will partner with games media veteran Geoff Keighley to provide attendees with access to special benefits associated with Keighley's own E3 programming, such as developer interviews and more. Full details on this and other elements of E3's new public plans will be announced in the coming weeks.
Check out E3's website here!